W Edinburgh
Project Overview
LA META STUDIO GENERATED COMPELLING PHOTO AND VIDEO CONTENT BEFORE THE OPENING OF W EDINBURGH, SHOWCASING THE UNIQUE ROOMS AND DIVERSE LOCATIONS OF THE HOTEL INCLUDING THEIR DIFFERENT RESTAURANTS THROUGH A LIFESTYLE-FOCUSED SHOOT FEATURING BOTH INTERNATIONAL AND LOCAL MODELS.
APPROACH: OVERSEEING CREATIVE DIRECTION, AND MANAGING THE SHOOT'S PRODUCTION, INCLUDING TALENT BOOKING, STYLING, AND CONTENT CREATION. DEVELOP CONTENT THAT ALIGNS WITH THE INTENDED BRANDING AND IMAGE OF THE HOTEL, CATERING TO ITS TARGET CUSTOMER DEMOGRAPHIC.
CONTENT CREATION, PRODUCTION, CREATIVE DIRECTION, MANAGEMENT, TALENT BOOKINGS, STYLING.
PHOTOGRAPHY, VIDEOGRAPHY.
Deliverables - Images
←
→
Deliverables - Vignettes
←
→
Capturing content that connects to people.